DuraPaks?

See this post.
I wrote emails to William McDonough‘s contact person and a person at Melcher Media regarding the material used for Durabooks. Wouldn’t it be fab if we could convince a manufacturer to create a DigiPak using that material? A DuraPak? We prefer DigiPaks over Jewel Cases because so many Jewel Cases crack and break in transit. I also like the look of the DigiPak, but I would love it even more if it was non-tree material. I think it would hold up even better, judging by the Cradle to Cradle book I bought.

Update: a person at Melcher Media wrote back that they thought it was a nice idea and passed my email on to the Production Director. More and more artists/record companies are switching away from the Jewel Box these days. Maybe the “DuraPak” can become a reality!

July 10th

On Tuesday, July 10th, the last three SSRI CDs, One Guitar, Thira and Transit 2 (I added links to our ListeningLounge so you can check out the music before buying the CD) should arrive in U.S. music retail stores.
Here is a link to a PDF from Burnside Distribution that contains all of their July 2007 releases. Our three albums are mentioned on page 15 and One Guitar is featured on the back cover.

Taste is a Cloud

Even though we humans are 99.5% identical, that 0.5% makes all the difference in the world and no two people are alike, even if they are siblings. I wrote that none of the software predicting what I might like works for me… This morning I built a bridge between those two statements. The predicting software is assuming that taste is linear, but it is not. Taste is a cloud, just like the genetic mix that makes each person so different. It is personal and cultural and rooted in time… What I mean is that my reason for liking a particular sound or melody is predicated by a very complex and completely different set of parameters than exists for the next person.

Therefore I might love A but not at all like B, while the next person loves both or neither… In fact the painters or authors I like, which poems by Naruda I love, whether I prefer coffee or tea (actually I love both) might be more of a key to which music I like than asking me about musical genres!

Taste is a cloud, not a list. Taste is incredibly complex. It’s like that interview question, the one a journalist might ask when they haven’t listened to your music and don’t have a clue what you are about: what influences you? Hm, how about everything, every ray of light, every particle refracting and reflecting those rays of light, every sound and every surface reflecting that sound, every person I have touched and who have touched me, every story I read, every word I heard, every scent… all that has created my taste, my inspiration, my particular take on things, which is as complex as my personal DNA and which is fluidly changing constantly!

PS: some of this came from a conversation I had with Barrett and a friend of his after watching the documentary film tonight.